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The 5 best tools for marketing automation on Instagram
26 Jun 2024
In recent years, marketing automation has gained significant traction. This is partly due to software that automates tedious marketing-related tasks. These are tools offered at affordable prices. It would be a shame to miss such an opportunity. Thanks to marketing automation applications, you will be able to automate certain tasks. You will have more time to allocate to high-value tasks. Here is an overview of the best tools to use on Instagram.
1. Hootsuite
Despite its simplicity, Hootsuite is a powerful tool in the field of social media automation. It allows you to schedule posts in advance. Content can be published on different platforms. This tool offers you the ability to manage various social media with a single dashboard. Through this dashboard, you can easily manage all your accounts.
Whatever activities are taking place on your social media, you have access to real-time updates. You will receive the necessary information when your brand is mentioned. It is a way for you to understand the needs of your consumers and to anticipate potential crises. Thanks to the analytics section, you will know the right time to publish content or to view detailed reports. Hootsuite is offered at an attractive price. This tool has a short free trial period.
Do you only have a small team of marketing specialists? With Hootsuite, you enjoy a major advantage. It allows you to plan, manage, and generate reports on social media content quickly.
2. SharpSpring
This tool allows you to take advantage of many powerful features dedicated to lead generation and marketing campaign management. SharpSpring is software that has behavior-based marketing automation features. It allows targeting specific demographic data of prospects based on their actions.
For example, if a potential customer shows interest in one of your posts on social media (comments, likes, mentions your brand), SharpSpring will be very useful to you. This software will notify you. It can take actions based on the prior specifications you establish.
As SharpSpring is a versatile tool, it can connect to different social media. It can be used to plan or publish multiple posts at the right time. This will allow you to have increased engagement. With this tool, you can directly manage your feeds thanks to the social listening feature. It can be customized to display feeds and updates simultaneously. The content calendar of SharpSpring can extend across all your campaigns. Therefore, you will benefit from an overview of everything.
To view the effectiveness of your marketing campaigns, you only need to refer to the reports. The analytical tools will allow you to see the metrics and evaluate the corresponding numbers.
3. Upleap
It is a tool that offers a quality service. To ensure the proper functioning of this tool, the company engages social media marketing specialists. These professionals make sure to manage your account and automate activities on your behalf. Thus, Upleap is not a bot. It is more associated with a management service.
Since Upleap is not managed based on scripts, you do not run the risk of being banned from Instagram. You will not run the risk of leaving inappropriate comments and subscribing to other profiles for just a few days. Compared to Instagram bots, it is a bit expensive. But given the security it offers and its advantages, it is an interesting ally.
4. Jarvee
It is one of the most used bots for managing social networks. With this tool, you will have the possibility to automate several social networks like Instagram, Facebook, Twitter, etc. Jarvee allows you to make optimal settings for your Instagram bot.
You will be able to act on:
The active hours of the bot;
The activity hours of the bot;
The maximum or minimum number of people to follow per day;
The time allocated between each action.
When you make good settings, the bot will act as if a human were managing the activities of the account. You should avoid running a bot at 4 AM to follow hundreds of pages. Since this process is not natural, the account risks being flagged as spam.
5. My name is Bond
My name is Bond is the agency you need if you do not wish to manage the automation of your Instagram account.
No more wasted hours trying to understand the tool and the algorithm. Our teams take care of everything for you! An example? Our Mass Like of Stories.
If you wish to discuss it, it's right here.
By having access to high-performance tools, you will have the opportunity to focus on more important tasks. Some marketing automation tools offer wide perspectives. They can automate various tasks. Choose a tool that can help you achieve your marketing goals. If you have doubts about which tool to prioritize, rely on My Name Is Bond.
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